Our services
Our modular services go from initiating the season’s trends to the complete conception of your Men’s, Women’s, Kids+Juniors as well as Street+Denim collections, from brand and product analysis to design of exclusive models, development of colour concepts and design of graphics, artwork and prints for the fashion and design industries.
From conceiving industrial design themes and colour stories all the way to creating exclusive trends for the fabric, fashion and design salons, we optimize the strength of your visual impact.
As fashion and design experts we write for textile and design magazines.
Our general information for the season
ZEITGEIST + MAJOR TRENDS
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TRENDFOCUS: SEASONS’ START
SEASONS' START allows you a rapid, synthetic overall view of fashion’s most significant phenomenons. We translate trends for specific markets and evaluate their creative and commercial potential.
The trend conference comprises:
• Key themes
• Colours
• Fabrics
• Styles
• Accessories
ESSENTIAL BOOK + TRENDCODE
Our ESSENTIAL BOOK WOMEN is the guideline of the season: A résumé of fashion phenomenons from all angles.
It analyzes and synthesizes the season’s trends – colours, harmonies, fabrics, styles and accessories – in a compact format and specifically targets market needs.
The TRENDCODE MEN analyzes key themes, colours, materials and looks of men’s fashion concisely and close to the markets. Original fabric samples make it an ideal support for purchase and conception of your collection.
COLOUR CARD
Our COLOUR CARD spells out the season’s colour message in a way which is applicable to all products.
We participate in international colour consortiums since many years. Our expertise in this area is universally recognized.
The colour card:
• 4 themes with photo mood boards
• Colour shades in original materials
• PANTONE codes
The harmonies:
• 4 colour harmonies per range (total of 16) with mood photos explaining how to use colour values
Our made to measure services
PERSONALIZED TRENDS
Information on targeted, precise trends for your industry branch, your company brand and your specificity – an à la carte synthesis of TRENDS.
After your briefing, our analysis of general trends is adapted to your specific situation with evaluation of their commercial potential.
Our trend conference is followed by a discussion workshop.
COLLECTION + BRAND ANALYSIS
A COLLECTION + BRAND ANALYSIS helps you to ask the right questions: Our specialists’ look will give you a new perspective and allows you to redynamize and/or reposition your offer.
The study comprises the following elements:
• Familiarization with your brand or product
• Thorough analysis of status quo and your brand or product potential
• Determination of your product or brand placement in today’s competitive market environment
• Establishment of a visual profile for your target client
• Establishment of an action plan to follow
COLLECTION CONCEPT
Constructs the storyboard and the season’s themes, adapted to your needs and defines colour, fabric and style messages.
Based on a constant follow-up of the changes within all levels of the fashion industry, we develop themes, colours and fabric concepts as well as styles in exclusivity for your collection. During a series of workshop meetings, concepts are explained, fine-tuned and put into place.
Made-to-measure conceptions of partial or complete collection structures with:
• Themes
• Colour groups
• Fabric concepts
• Definition of styles
• Key points
COLLECTION UPDATE
COLLECTION UPDATE
Increases your collection’s impact in the current market. You can thus integrate the latest novelties in terms of colors, fabrics and styles.
We analyze and re-evaluate your collection concepts based on our analyses. Our color expertise and fabric sourcing resources allow us to give you a complete vision. Our permanent tracking of current events guarantees precise recommendations.
Over an entire day, we redefine and provide you with:
• Colors and key styles
• Most creative suppliers
• Fabrics most in synch with trends, including samples and images explaining the evolution
EXCLUSIVE MODELS
Creation of original, up-to-date EXCLUSIVE MODELS to reinforce your brand image.
After your detailed briefing, our confirmed specialists develop models and prepare spec sheets including artwork and description.
Models are presented in a workshop. Prototypes are verified during a second meeting.
Exclusive models – the ready-to-go solution with:
• Sketches
• Spec sheets
• Artwork
• High definition print + computer support
GRAPHIC SOLUTIONS
Creation of innovative and original GRAPHIC SOLUTIONS. The exclusive patterns and motifs are perfectly in synch with current fashion trends.
We create for you:
• Allovers, placed motifs and artwork for your collection
• The conception of your marketing supports in text and graphics for adequate communication
• Your logo and your visual identity
PRODUCT + BRAND STUDY
A PRODUCT STUDY & BRAND POSITIONING helps you to ask the right questions: Our specialists’ analysis will give you a new perspective and allows you to redynamize and/or reposition your offer.
The study comprises the following elements:
• Familiarization with your brand or product
• Thorough analysis of status quo and your brand or product potential
• Determining the placement of your product or brand in today’s competitive market environment
• Establishment of a visual profile for your target client
• Establishment of an action plan to follow
TREND GUIDELINE DESIGN
Exclusive design themes: TREND GUIDELINE is the base and the conducting thread to elaborate and present your product. Our transversal approach assures you original, captivating solutions.
By analyzing and integrating the latest design and fashion trends, we develop exclusive themes for your product with theme moodboards and analytical texts.
COLOUR CONCEPT DESIGN
In exclusivity for your products: fabrics, surfaces and colour associations perfectly in synch with fashion trends and market needs. The interplay of colours, surfaces and fabrics - primordial in fashion – has now become more and more important also for industrial design. Our recognized expertise in the fashion industry and our acquired experiences in the telephone, automobile and packaging industries allow us very diversified interventions in the field of colour.
Colour Concept Design comprises:
• Color values in a specific material
• Colour harmonies
• Concept board photos
• PANTONE codes
• Description
PACKAGING
Our GRAPHIC SOLUTIONS are applicable to the most varied products, perfectly in synch with current fashion, graphic and design trends.
Fashion is omnipresent. Following the industry’s evolutions is increasingly important in the design of practically all consumer products.
We create patterns or specific structures for very diversified sectors of industrial design (telephones, automobiles, packaging).
TREND CONCEPTION FAIRS
Our TREND CONCEPTIONS FOR FABRIC, FASHION + DESIGN SALONS create exclusive, captivating and modern visual identities.
We conceive a complete fashion universe for your salon, setting up modules complementing each other.
Creation of an overall, original, coherent visual and textual ensemble making a strong impact and including:
• Exclusive colour ranges
• Trend themes
• Key phrases and trend texts
• Visual imagery
• Page layout for your print and web publications
• Decoration for forums
• An orientation system
• Creation of fabric data bases
